Opening the visitor center with “MyFirenze” project (Firenze Santa Maria Novella)

On 4 April 2014 was opened a new visitor center in Piazza Stazione near Santa Maria Novella’s train station (Firenze). This opening has involved a project developed by the Micc (Media Integration and Communication Center -University of Florence) lab in collaboration with the municipality of Florence.

The project name is “MyFirenze” and it is a framework for itinerary personalization which includes the use of a touchscreen correlated with the use of a mobile device.


here some newspaper articles from two italian newspapers :

Un nuovo centro visite alla stazione Santa Maria Novella (

Piazza Stazione, inaugurato il nuovo centro visite : multimediale e 3D (

Nella fabbrica delle app (fatte dai ragazzi) – Corriere Fiorentino

This is an extract from a journal article written by Gaetano Cervone for a local journal named “Corriere Fiorentino”.
This article explain and show how we work at Micc ( Media Integration and Communication Center ), what is our philosophy and our current works.

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